This compact disc is a valuable resource for students of marketing research.
It contains information on the topic of marketing, including insights on consumer behavior and strategies for conducting effective research.
The disc is authored by Alvin C. Burns and Ronald F. Bush, and is published by Pearson Education, Limited.
The hardcover format of the book makes it a durable addition to any student's library.
The publication year is 2005, and the book is written in English.
This textbook is a must-have for any student interested in marketing research, and its insights and strategies are sure to benefit their studies.
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